The shortlist for The Drum Marketing Awards is out and we’re thrilled to have picked up a nomination for Event or Experiential Strategy of the Year for our work with UK Trade & Investment (UKTI) and the GREAT Britain Campaign.
Now in their 10th year, the prestigious Drum Marketing Awards celebrate the UK’s best-in-class marketing campaigns. This year’s judging panel includes senior marketers from some of Britain’s best-known businesses, including the likes of Unilever, ITV, Airbnb and LinkedIn.
In March last year, innovision partnered with UKTI to deliver the GREAT Festival of Creativity in Shanghai – one of the flagship events for the UK Government’s wider GREAT Britain Campaign. The GREAT Festival was a three-day showcase of British innovation, focusing on creativity in business and drawing on the most enterprising and inspirational examples around. The Festival is expected to provide a Return on Investment in excess of £150 million to the UK economy in the years to come.
With just shy of 600 entries this year, we’re extremely proud to have received this recognition for the team’s hard work. We’ll be keeping our fingers crossed for the Awards Ceremony on Tuesday, 3 May.
The full list of nominees for The Drum Marketing Awards can be viewed here.