Source: Event Magazine
#38: Interactive Football Cleat Launches
Puma recently launched their new ‘Tricks’ football cleats at an immersive multi-sensory event in London. Hosted at the Bargehouse, a four-story warehouse, the event featured a number of Puma ambassadors including iconic French footballer Thierry Henry…
Source: Trend Hunter
How PUMA harnessed the power of onsite photos to turn race participants into brand ambassadors – and sources of valuable consumer data.
Source: PCMA Convene
Event looks at how innovision, Jack Morton and GMR Marketing have changed since 1997.